Soft Serve at the Touch of a Button: Carpigiani Launches All-New Self-Service Magica E-PAY Range
- 41 minutes ago
- 2 min read
As the undisputed world leader in the manufacture of gelato, ice cream and pastry equipment, Carpigiani is delighted to launch its all-new Magica E-PAY self-service range. Packed full of cutting-edge technology, the Magica E-PAY range can automatically dispense predetermined portions of soft serve at the push of a button, making it perfect for retail, entertainment, leisure and catering venues that want to offer soft serve with minimal operator involvement.

The epitome of convenience – for both operators and consumers – the Magica E-PAY range features a 10” touch screen display and is completely self-service, as portion dispensing is enabled only after a contactless payment is made with a credit card, smartwatch, or digital wallet.
The Magica E-PAY range has two self-standing options: the 241 Magica E-PAY P SP, which can produce up to 320 75 g servings per hour and dispense a single flavour, and the 241 Magica E-PAY Colore SP P, which allows for a single flavour, and two flavours of variegated soft serve can be obtained, thanks to its unique pressurized syrup dispensing system.
Thanks to the product feed system, along with Carpigiani’s patented Hard-O-Tronic® technology, it is possible to set the desired consistency for soft serve, sorbet and even frozen yoghurt.
Synonymous with performance and quality, the Magica E-PAY range features a pressurised steel pump with advanced polymer gears that allows for a 40–80% overrun, a 1.75litre direct expansion cylinder for faster freezing and safer pre-loading, high-performance gearmotors and condensers for energy savings, and operational safety features such as a column light that alerts operators when mixture is low or if the machine has any alerts.
On the addition of the Magica E-PAY range to the Carpigiani UK portfolio, Paul Ingram, Managing Director, Carpigiani UK, comments:
“It’s incredibly exciting to bring the Magica E-PAY range to the UK market. By combining market-leading technology with self-service automation, this range is going to make it easier than ever for operators to serve consistent, high-quality soft serve. We’re proud to add such an innovative range to the Carpigiani UK portfolio.”
For more information on the Magica E-PAY range, please contact sales@carpigiani.co.uk.
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