Central Foods launches vegan sausage roll for food service customers

In readiness for Veganuary 2020, frozen food distributor Central Foods has unveiled an unbaked, foodservice vegan sausage roll as part of its commitment to supplying the industry with plant-based products.

The launch of the KaterVeg! vegan-friendly unbaked six-inch sausage roll comes as surveys continue to show the increase in demand for meat-free items.

Recently the British Takeaway Campaign revealed that orders of vegan takeaways grew by 388% between 2016 and 2018, while figures* show that around 600,000 people in the UK are now vegan, 14% of the population considers themselves flexitarian and 22% of meat-eaters regularly enjoys meat substitutes.

Perfect for food-to-go offers, takeaways, cafés, student catering outlets, sports and leisure venues, and a host of other serving opportunities, the KaterVeg! vegan sausage roll is a ready-glazed unbaked sausage roll with a generous and delicious, herby, textured soya filling wrapped in light, flaky puff pastry. With a recipe specially developed to be below the government’s 2017 salt reduction targets and weighing approximately 100g each, the sausage roll is the perfect size for a filling and tasty hand-held snack that is suitable for both vegetarians and vegans.

MD of Central Foods Gordon Lauder said: “The demand for vegan products has grown exponentially and shows no sign of slowing. In response, we have risen to the challenge and created an ever-growing range of superb, tasty products specifically for food service.

“The KaterVeg! unbaked vegan sausage roll is great-tasting, versatile and simple to serve, whether as a food-to-go item or as part of a sit-down meal, allowing all types of operators to offer this British food favourite to as many customers as possible.”

Central Foods, based in Northamptonshire, is one of the UK’s leading frozen food distributors and supplies more than 400 different lines into foodservice, ranging from vegetarian and free-from items, meat products, bakery items and canapés through to buffet products, desserts and puddings. It currently sells to more than 240 independent wholesalers, as well as larger national and regional wholesalers, and foodservice caterers across the entire foodservice industry including schools, universities, pubs, bars, restaurants, hotels, leisure centres, garden centres, cafés, care homes and many other outlets.

For best results, bake the KaterVeg! vegan sausage roll from frozen. Preheat oven to 200°C/400°F/Gas Mark 6. Remove from packaging and place on baking tray. Bake for 20-25 minutes until golden brown. To maintain the sausage roll’s vegan integrity, ensure all equipment and surfaces used for preparation, cooking and serving are clean or dedicated for vegan use only.

Visit http://www.centralfoods.co.uk for more information.

*YouGov: Is the future of food flexitarian 26.3.19