Ferrero Foodservice Pushes the Button for Biggest HRC Show Yet!

Headlining at the stand was the latest game-changer for foodservice: the Nutella® 1kg Cartridge.

Designed to work seamlessly with the new Nutella® Dispensers, visitors could learn how to maximise their margin with the nation’s favourite spread.  The innovative dispensers – available in either an Electronic or Manual option – offer versatile ways to serve Nutella®; the Electronic Dispenser is ideal for front-of-house operations at breakfast buffets, while the Nutella® Manual Dispenser and Cartridge is perfect for back of house use, making it quick and efficient to fill or top baked goods.

Visitors to the Ferrero stand discovered how these innovative tools can boost operations and ensure that a minimal amount of Nutella® goes to waste, all while delivering the iconic Nutella® experience.

Zareen Deboo, Foodservice Shopper Activation Manager, Ferrero UK & Ireland commented:

“HRC is one of the biggest shows in foodservice, and we’re so excited to be returning this year to showcase our extensive portfolio. Consumers are increasingly influenced by trusted brands when ordering , so we’re excited to share our insights and tips to help operators boost sales and delight their customers. Our new Nutella® Dispensers – with their iconic branding and unique features are a show highlight, offering operators a practical and premium solution that ensures minimal Nutella® is wasted.”

Also on the stand was trusted foodservice staple – Ferrero’s Nutella® 3kg tub. Designed with professional kitchens in mind, its straight edge format minimises Nutella® waste, making it quick and easy to use.

Visitors to this year’s show were encouraged to stop by the stand, to discover Ferrero’s wider foodservice range, including grab-and-go offerings, perfect for cafes, bakeries, leisure sites, and fast-food outlets. With consumer demand for convenient snacking on the rise , Ferrero’s portfolio is designed to help operators adapt and refresh their ranges to meet the demands for out-of-home.

Zareen added;

“Now, more than ever, consumers are looking for high quality and premium products , and with our portfolio of well-loved brands, we can help operators deliver exactly that. Our range offers a variety of premium snacking options that meet the demands for delicious and convenient.”

In addition to Nutella®, the Ferrero portfolio includes popular protein bar brand FULFIL and the UK’s number one best-selling Fruit & Nut Bar brand, Eat Natural . These versatile snacks are available in a range of popular flavours and convenient single-serve packs, making them ideal for busy consumers on the go. Visitors also had the chance to explore Ferrero’s iconic brands such as Ferrero Rocher, Kinder Chocolate, and ready-made Nutella® Bakery products.

For more information and for the full range of Ferrero Foodservice products, including Nutella®, please visit

www.ferrerofoodservice.com

or call 0208 869 4000